Types of processed data:
- Contact information (e.g., e-mail, phone numbers).
- Content data (e.g., text input, photographs, videos).
- Usage data (e.g., websites visited, interest in content, access times).
- Meta / communication data (e.g., device information, IP addresses)
In addition we process
- Contract data (e.g., subject, term, customer),
- Payment data (e.g., bank details, payment history),
from our customers, prospects and business partners for the purpose of providing contractual services, service and customer care, marketing, advertising and market research.
Categories of affected persons
Visitors and users of the online offer ("users").
Purpose of processing
- Provision of the offer, its functions and contents.
- Answering contact requests and communicating with users
- Reach Measurement / Marketing
You have the right to ask which data concerning you is being processed and to request a copy of this data in accordance with Art. 15 GDPR.
You have the right to demand that I remove your personal data from the system, correct any incorrect data concerning you, or ask for a restriction of the processing of your data. You have the right to file a complaint with the competent supervisory authority. You can object to the future processing of your data at any time.
Cookies and right to object in direct mail
Deletion of data
The hosting services we use are for the purpose of providing the following services: infrastructure and platform services, computing capacity, storage and database services, security and technical maintenance services we use to operate this online service. We or our hosting provider, process content data, contract data, usage data, meta and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer Art. 6 and Art. 28 GDPR.
Collection of access data and log files
We or our hosting provider collect, on the basis of our legitimate interest, data on every access to the server on which this service is located (so-called server log files).
Provision of contractual services
We process contract data (e.g., services used, names of contacts, payment information) for the purpose of fulfilling our contractual obligations and services in accordance with Art. 6 GDPR. The entries marked as obligatory in online forms are required for the conclusion of the contract. As part of the use of our online services, we store the IP address and the time of each user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. A transfer of these data to third parties does not take place, unless it is necessary for the prosecution of our claims or there is a legal obligation in accordance with. Art. 6 GDPR.
We process usage data (e.g., the visited web pages of our online offering, interest in our products) and content data (e.g., entries in the contact form or user profile) for advertising purposes in a user profile. The deletion of the data takes place after expiration of legal warranty and comparable obligations, the necessity of the storage of the data is checked every three years; in the case of legal archiving obligations, the deletion takes place after its expiration. Information in the customer's account remains until it is deleted.
Content of the newsletter: we send newsletters, e-mails and other electronic notifications with advertising information ("newsletter") only with the consent of the recipient. To subscribe to the newsletter, it is sufficient to provide your e-mail address. Optionally, we ask you to give a name in the newsletter for personal address. By subscribing to our newsletter, you agree to the receipt and the procedures described.
Google re /marketing services
On the basis of our legitimate interests we use the marketing and remarketing services ("Google Marketing Services "), LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA, ("Google"). Google is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Facebook Pixels, Custom Audiences and Facebook Conversion
We use , the so-called "Facebook pixel" of the social network Facebook, by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025 , USA, or, if you are located in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland ("Facebook") within our online offer for our legitimate interests in analysis, optimization and economic operation of our online offer.
Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active). The processing of the data by Facebook is part of Facebook's data usage policy. For specific information and details about the Facebook Pixel and how it works, visit the help section of Facebook: https://www.facebook.com/business/help/651294705016616.
Online presence in social media
Integration of services and contents of third parties
Based on our legitimate interests we make use of content or services offered by third-party providers.
Use of Facebook social plugins
Based on our legitimate interests we use social plugins ("plugins") of the social network facebook.com, which operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbor, Dublin 2, Ireland ("Facebook"). The plugins can represent interaction elements or content (eg videos, graphics or text contributions) and can be recognized by one of the Facebook logos (white "f" on blue tile, the terms "Like", "Like" or a "thumbs up" sign ) or are marked with the addition "Facebook Social Plugin". The list and appearance of Facebook Social Plugins can be viewed here: https://developers.facebook.com/docs/plugins/. Facebook is certified under the Privacy Shield Agreement, which provides a guarantee to comply with European privacy legislation (https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active).
If a user is a Facebook member and does not want Facebook to collect data about him via this online offer and link it to his member data stored on Facebook, he must log out of Facebook and delete his cookies before using our online offer. Other settings and inconsistencies regarding the use of data for advertising purposes are possible within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US-American site http://www.aboutads.info / choices / or the EU page http://www.youronlinechoices.com/. The settings are platform independent, i. they are adopted for all devices, such as desktop computers or mobile devices.
5436 Wurenlos, Switzerland
"Personal data" means any information relating to an identified or identifiable natural person ("data subject").
"Processing" means any process associated with handling of personal data.
"Responsible person" means the person that decides, alone or in concert with others, on the purposes and means of processing personal data.
"Legitimate interest" means interest in the analysis, optimization and economic operation of our online offer (Art 6 GDPR)
Relevant legal bases
In accordance with Art. 13 GDPR, we inform you about the legal basis of our data processing. Unless the legal basis in the data protection declaration is mentioned, the following applies: The legal basis for obtaining consent is Article 6 and Art. 7 GDPR. The legal basis for the processing for the performance of our services and the execution of contractual measures as well as the response to inquiries is Art. 6 GDPR. The legal basis for processing in order to fulfil our legal obligations is Art. 6 GDPR, and the legal basis for processing in order to safeguard our legitimate interests is Article 6 GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 GDPR applies as legal basis.
Collaboration with processors and third parties
If, in the context of our processing, we disclose data to other companies (contract processors or third parties), transmit or otherwise grant access to the data, this will only be done on the basis of a legal permission (eg. transmission of the data to third parties, as required by payment service providers, pursuant to Art. 6 (1) (b) GDPR to fulfill the contract), or based on our legitimate interests (eg. the use of agents, webhosters, etc.). If we commission third parties to process data on the basis of a so-called "contract processing contract", this is done on the basis of Art. 28 GDPR.
Transfers to third countries
If we process data in a third country (ie outside the European Union (EU) or the European Economic Area (EEA)) or in the context of the use of third party services or disclosure or transmission of data to third parties, this will only be done if it is to fulfill our (pre) contractual obligations, on the basis of your consent, on the basis of a legal obligation or on the basis of our legitimate interests. Subject to legal or contractual permissions, we process or have the data processed in a third country only in the presence of the special conditions of Art. 44 GDPR. That the processing is e.g. on the basis of specific guarantees, such as the officially recognized level of data protection (eg for the US through the Privacy Shield) or compliance with officially recognized special contractual obligations (so-called "standard contractual clauses").