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What is WAYFINDING?

Wayfinding relates to the ways in which people orient themselves. Historically, wayfinding referred to the techniques used by travellers to find relatively unmarked routes over land and oceans.

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When we apply design thinking to our lives, wayfinding takes the meaning of orienting ourselves by using our own internal compass and by building a map that can lead us towards one of the paths that will fulfil us.

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Photo by Austin Neill on Unsplash

Photo by Austin Neill on Unsplash

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